We're Back with a New Name! | Psalms & Serenity

We're Back with a New Name!

Big news today, we’re releasing an updated brand identity, which includes a new logo, color scheme, font, a brand-new website, and with a new name of:

Firstly, it’s not changes for the sake of change. That said, change is inevitable, and something to be embraced but that’s not a good enough reason to change a logo. A good reason to change a logo is that it’s not doing the job you wanted it to do.

Our first logo was created before the company launched. It was simple and playful. It was pretty good … but not at all cohesive. And the important thing about being a brand is that whenever people see you in the wild, they should recognize that it’s you.

We believe the new look better matches our values and mission. It uses a simpler color palette and, we believe, is more refined, but still contains the spirit of the original. We are still Tammy's Handcrafted Candles for all Occasions at heart!

But more consistent and, we hope, more instantly recognizable.

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